Cranberryhome Column: Preparing your home to sell

Hugo Fleming, Design Director of award-winning local interior design company Cranberryhome, suggests ways to add value to your property.

September is one of the best times of the year to put your home up for sale, with the recent interest in selling houses again and a stamp duty holiday, now really is a good time to prepare your property.

The most effective way to increase the saleability of your property is to de-clutter.

Having a good clear out, recycling and selling old items can be rewarding and uplifting. Potential buyers
get put off by visual clutter and perceive your home to be smaller than it is with inadequate storage.

Remove your personal belongings such as portraits, qualifications and anything that says this is your home. Buyers are buying your house not you!

Dirty homes create a bad impression, so give your home a good clean, particularly kitchens and bathrooms. Add natural fragrances around the home to connect with nature, avoiding fake chemical plugins as these create the wrong impression.

Make sure you complete all those DIY jobs, squeaky doors, loose handles, cracked tiles all indicate that you don’t care about the property.

Each room must have a purpose. That spare bedroom full of junk should be brought back to life, reinstate it as a bedroom, then viewers will remember how many bedrooms you have.

First impressions count so make an effort with your front door, a splash of paint cheers it up, make sure your house number is visible from the road. Put a few pots of colourful flowers near your door to signpost visitors.

Most people will first see your home online, so good photography is key, however, unless your home is presentable, even the best photographer won’t be able to magic that for you.

Professionally styled properties fetch on average 8-10% more in value. So on the present average UK house price, this would be £25k in your pocket. Now there’s a thought!

If all this feels too much, then it’s ok to ask for professional help. The Home Staging Association or House Doctor have reputable professionals in your area who can help from decluttering to styling your
home professionally, ensuring your home gives off the right first impression.

Hugo is often found at Ask an Expert at Grand Designs Live, and is in demand as an interior designer all over the UK. You can email him on or visit for more information.

This feature was published in the September 2020 issue of Celebrate:MK lifestyle magazine. Read the full magazine above or by clicking on this link.

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