Brand Mission Column: 31% of businesses outsource their Marketing & PR

When it comes to Marketing and PR, more businesses are looking to work with a third party, writes Brand Mission’s Heather Murphy.

And with key motivators including improving efficiency, reducing employment costs and having more time to focus on other areas of the business, it’s easy to understand why.

A recent YouGov report cited that 70% of UK businesses have outsourced key services, with 31% of these services including Marketing, PR and Social Media Management.

Working with a communications agency brings many advantages – whether outsourcing all of the Marketing and PR or working collaboratively on campaign development.

At Brand Mission, our team is passionate about understanding what our clients’ objectives are and we work hard to achieve them, going beyond traditional media relations.

We employ creative people who thrive off generating ideas for campaigns and understand the best way to launch these.

We find being involved in the strategy process allows the execution of content creation and campaign development to run smoothly. It also allows us to have a better understanding of the desired results and we can react quickly to changes throughout campaigns.

Brand Mission, based in Milton Keynes, is a full-service communications agency specialising in Public Relations and Marketing. We work with everyone from business start-ups to national clients and create tailored integrated Marketing and PR solutions to meet all budgets.

Reap the benefits of outsourcing your Marketing and PR. Contact Brand Mission at or visit for more information.

This feature was published in the April 2020 issue of Celebrate:MK lifestyle magazine. Read the full magazine above or by clicking on this link.

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